Healthcare Drug Testing
After years of scaling operations through organic revenue growth and by purchasing many smaller repair businesses, Northfield Medical needed custom enterprise resource planning (ERP) and back-office systems that could help manage the day-to-day to facilitate more growth success.
They chose ProfitOptics to provide tailored solutions that elevated Northfield Medical into a high-valued business worth hundreds of millions of dollars.
Specializing in helping sales operations scale quickly, ProfitOptics custom-developed numerous technology solutions to help Northfield Medical improve customer retention and drive revenue growth.
These included a custom CRM module within their ERP that manages prospects, orders, and prescriptive analytics, a work order tracking system to oversee the delivery of repair services, and robust analytics dashboards that provide critical insights to sales leadership all in one place.
There was also a self-service portal for Northfield Medical customers to submit their service requests and easily track their ticket's progress.
“ProfitOptics platform enabled us to launch successfully. The platform and ProfitOptics team continues to allow us to pivot quickly to meet our internal system demands, largely driven by our customer-base.”
Key Technologies
Contact Info
Multiplied Business Growth for a Hefty Exit Price
and respond to customer requests faster and improved employee retention
for their sales operations teams to boost revenue and service quality
that eventually led to a $475 million acquisition
