In order to create a comparative customer quote, the client was required to compile competitor information into a digitized format. The competitor information came in a variety of document types (XLS, scanned images, etc.), with no consistent format. The process to translate and digitize these documents was time consuming, often taking valuable time away from the sales team. In addition, there was no validation process, which frequently led to errors.
The ProfitOptics Market Intelligence Module allowed the client to simply put documents into a drop-box. Within 24 hours, our off-shore team would digitize the data, which could then be used to generate professional, compelling customer quotes. The system allowed for efficient collaboration between the client and our team.
The Market Intelligence tool allowed the client to digitize competitive data more accurately, 5x faster, and at a quarter of the cost.